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What is Personally Identifiable Information (PII)?

Personally Identifiable Information (PII) is any data that could potentially identify a specific individual. Keeping PII data obfuscated is important to ensure the integrity of user's identity.

The following types of data are used to define PII.

  • Full names
  • Personal dates, numbers, or IDs
  • Address information
  • User connection
    • IP Addresses
    • MAC addresses
    • Device IDs
  • Cookies
  • Phone numbers
  • Location data
  • Voice signatures
  • ASR recognition results
  • Message bodies in emails and chats